BullGuard Cookie Policy

This Cookie Policy tells you what to expect when we collect information from you relating to your use of our website.

Some of the information may be personal information about you, and we outline in more detail below what we use this information for and why we collect it. This is collected by using a cookie file which will be stored on the hard drive of your computer.

We may also obtain non-personally identifiable information about your general internet usage by using cookie files.

We also use suppliers to improve our website which may also set cookies. A list of these suppliers and why we use them, along with links to their respective privacy policies are available on this page under the heading Third-Party cookies.


What are Cookies?

Cookies are small text files that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more effectively. At the same time they provide information to the owners of the website about your usage of their website.

Cookies contain information that is transferred to your computer’s hard disk so that the website can remember who the user is. For example, they enable us to personalise the website by storing information about your preferences and help us to estimate usage of the website. You may refuse to accept cookies by deactivating them on your browser, for more detail on how to do this visit https://www.aboutcookies.org/.


Cookies set by us

The BullGuard website sets cookies to allow our website to function and for us to let you login, purchase items from the shop, and receive support.


Google Analytics

We use Google Analytics to determine how popular parts of our website are, to determine if you have been to the website before, and to securely and anonymously record the value of any purchases you make on our website. Google analytics sets cookies which will stay active for a number of years and identify on your computer that you have visited our website.

These cookies can be identified by their prefix of __u…. You can opt out of being tracked by Google Analytics across all websites you visit by installing a browser plugin at https://tools.google.com/dlpage/gaoptout?hl=en. If you just want to find out more information about Google’s privacy policy then please click here: https://www.google.com/intl/en/analytics/privacyoverview.html.


Third-Party Cookies

We use suppliers who also set cookies on behalf of our website to provide certain features on the website and help us to review how our customers’ usage of the website, details of which we have included below along with links to their respective privacy policies which will detail how these suppliers use data they collect in more detail.


Third Party Advertising

We advertise on sites such as Google, Yahoo, and Bing. We may place cookies to help us determine how many people who click our ads end up purchasing our products. The conversion tracking cookie is set on your browser only when you click an ad. These cookies expire within 30 days and do not contain information that can identify you personally. You can use your browser settings to remove or block cookies on your computer or opt out of targeted advertising by clicking here

The complete list of cookies that may be placed are as follows:

Name of Cookie 1st / 3rd Party Purpose Life
subaffiliate/buyaffiliate/affiliate/affiliatename 1 Tracks revenue for our partner programs 3 months
username 1 Identifies user 3 months
nooffline 1 Option for offline payment methods 3 months
tradedoubler 1 Tracks users from our partner tradedoubler 3 months
BTRXX 1 Registration cookie 25 hours
culture/DetectedLanguage/DetectedCountry 1 Language and country selection 1 year
bg_usr/bg_pid/bg_ver/bg_affiliate 1 Identifies user and specific information about his product in the online chat system 20 minutes
nagid 1 The displayed nag Session
Lounge_UI_Culture 1 Reseller lounge language 30 days
BullGuardPollForms 1 User completed a poll 3 months
trialUserInfo 1 Username 1 year
rssiduv291 1 Registration cookie 10 hours
bg_abtCookie 1 AB testing for pages 3 months
promotionCodeC 1 Promotion cookie for shop 1 month
_shopRefresh 1 Shop display options 3 days
_shopSelection 1 Shop cart selection 2 days
mobileOsMbk 1 Enables the autologin in the mobile my account 1 month
BTCXX 1 Tracking cookie 3 months
backuplang 1 Backup server language 3 months
ASP.NET_SessionId 1 Session cookie Session
_utmXX 3 Google analytics cookies 1 year
_msuuidXX 3 Tracking cookie from our partner Thivepoint for online campaigns 1 year
_uservoice 3 Cookie for our feedback program 3 months
siteuidut/ST6Skin/STHashCookie/STTTState/uidut 3 Cookies from our partner that offers the support platform from support.bullguard.com 10 years

Accepting or declining Cookies set by us

Please be aware that if you do not accept Cookies you may not be able to use all aspects of our website, for example, to book make purchases or receive support.

Lastly, please note that this policy does not cover any third party links contained within our website. We encourage you to read the privacy policies of those third parties when you link through to visit their website.

Contact details and updates

This information was correct at the time of writing (November 2012). We aim to keep this information as up-to-date as possible, but the cookies being set by some of our third-party suppliers may change over time without us noticing, so please review the respective privacy policies set out above.

If you want to contact us at any time in relation to this policy please do so at the following address:
- by email to support@bullguard.com
- by regular mail to the following address:
BullGuard Ltd.
Customer Relations Dept.
Tower 42, 25 Old Broad Street

United Kingdom

These terms were most recently updated on 30.09.2020.

We use cookies to ensure that we give you the best experience on our website. By continuing to browse, we are assuming that you have no objection in accepting cookies. You can change your cookie settings at any time.